Color has a big impact on how a viewer experiences your video and can even create a specific mood the director wants. Simply put, you want to color correct your videos to make them look the best they can and color grade them to add a certain aesthetic, like the teal and orange look you see in many films. You certainly want to get things right in-camera, but the final look is often created in post by video color correction and grading. We’ll fix it in post! This is the often lamented phrase on set, but for some things, that is exactly where you end up making the difference.
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